LiveShopifyE-commerceDTC

Shopify Builds

Custom Shopify storefronts for ambitious brands.

View live storefrontCase studies
Shopify Builds screenshot
Overview

Why we're building it.

Over the past few years I've designed, built, and shipped multiple Shopify storefronts for direct-to-consumer brands across fashion, beauty, and lifestyle. The work spans custom Liquid themes, headless setups on Hydrogen, conversion-focused PDPs, subscription and bundle flows, and post-purchase upsells. Several stores I've worked on are now doing 6–7 figures in annual GMV.

12+
Stores shipped
+38%
Avg. CR lift
$8M+
GMV powered
Screenshots

A look inside.

Shopify Builds screenshot 1
Shopify Builds screenshot 2
Shopify Builds screenshot 3
Tech stack

Built with

ShopifyLiquidHydrogenTypeScriptTailwindKlaviyoStripe
Milestones

Roadmap

  1. 2022
    First Shopify theme

    Shipped a custom Liquid theme for a fashion DTC brand.

  2. 2023
    Headless on Hydrogen

    Migrated a top client to a headless Hydrogen storefront.

  3. 2024
    Subscription & bundles

    Built recurring and bundle flows across 5+ stores.

  4. 2025
    Productized studio

    Packaging the playbook into a small Shopify build studio.

See it in action.

Open the live product and explore the full experience.

View live storefront
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